WEAVE AT GEN-CON 50
Event Design, Copywriting, Creative Direction
Specs / Event banners, floorplan, and promotional materials
Weave made its public debut in 2017 at Gen-Con 50 with this event space, hosting dozens of sold-out gaming events each day throughout the convention.
Using the distinctive and colorful graphic styling of the Weave brand, I designed and produced an event space that doubled as a game demo area and an informational brand booth. With just the banners, the game mats, t-shirts, and an ad in the program book, the Weave space was able to generate a large and steady amount of foot traffic while simultaneously hosting fun-filled demos throughout the four days we presented the game.